The Story of Caroline Fong and the Birth of Khadeejaa

Caroline Fong’s journey is a testament to faith, resilience, and a deep-seated desire to help others on their path to modesty and spirituality. Born into a Buddhist family, Caroline converted to Islam at the tender age of 12, following in her mother’s footsteps. This significant life change brought with it a host of new challenges, one of the most prominent being learning how to dress modestly as a Muslim woman.

Growing up, Caroline often felt lost when it came to wearing hijab and other modest clothing. With little guidance available to her, she struggled to find her way in a world that was still new and unfamiliar. However, Caroline’s determination and faith never wavered. As she started earning her own money, she began attending her local mosque more regularly.

It was here that Caroline found a community of kind, supportive women who welcomed her with open arms. They invited her to participate in various mosque activities, fostering a sense of belonging and acceptance. These experiences highlighted a need for appropriate clothing and head coverings, propelling Caroline further into her quest for modest fashion.

During this time, Caroline’s sister, who had also embraced Islam, gifted her a beautiful long shawl. This seemingly simple act had a profound impact on Caroline. The shawl not only met her practical needs but also ignited a passion within her. She fell in love with the elegance and grace of the shawl, finding joy and comfort in wearing it. This newfound appreciation led Caroline to purchase more shawls, experimenting with different styles and designs to suit various occasions.

As Caroline’s collection grew, so did her understanding of modest fashion. She realized that many new Muslim converts, like herself, faced similar challenges. They struggled to find stylish, comfortable, and easy-to-wear hijabs and shawls, often feeling overwhelmed and unsupported in their journey. This realization sparked an idea in Caroline’s mind – to create a brand that would not only offer beautiful, high-quality shawls but also provide guidance and support to new converts.

And thus, Khadeejaa was born. Named after one of the most revered women in Islamic history, Khadeejaa aims to be more than just a brand. It aspires to be a source of inspiration and assistance for newly converted Muslim women, helping them embrace their faith with confidence and grace. Caroline envisions Khadeejaa as a beacon for converts, offering them the tools and knowledge they need to dress modestly and elegantly.

Khadeejaa’s mission extends beyond selling shawls. Caroline is dedicated to sharing her knowledge about modest fashion, offering tutorials, styling tips, and personal support to her customers. She hopes that through Khadeejaa, she can help other women find the same joy and comfort in wearing hijab that she has discovered.

Caroline continues to serve as a humble servant of Allah, drawing strength and inspiration from her faith and community. Khadeejaa is not just a business venture; it is Caroline’s way of giving back to the community that embraced her, helping other mualaf navigate their journey with dignity and grace. Through Khadeejaa, Caroline hopes to foster a supportive community where new converts can find both the fashion and the faith guidance they need.